Energy Boost
A crisp hit of caffeine to help support alertness and get you moving — no can, no cooler, no crash-and-burn ritual.
Functional Gum & Pellets · Now Charging
Unlock Your Wow Power
Caffeine, vitamins and peptides packed into a clean, crisp chew — or a super minty pellet. Vital Support in Every Chew — for the workout, the workday and everything in between.
Caffeine
Vitamins
Peptides
⚡Energy · Focus · Recovery
3-in-1Formula
The Benefits
Three charges. One chew.
Built for people who move fast. Wow Power is designed to support how you feel through the moments that matter.
Focus
Lock in for the deep-work block, the long drive or the final set. Chewing plus caffeine to help support a sharper, steadier you.
Recovery
Vitamins and peptides formulated to support your body's everyday recovery routine after you've given it everything.
What's Inside
Engineered to perform
Three functional pillars in a premium gum or pellet. Exact amounts per piece are below — proposed formula, final to be confirmed with our manufacturer.
Caffeine
The classic performance ingredient, delivered in a convenient chew you can keep in your pocket.
- Supports alertness & energy
- Pocket-size, no prep
- Pairs with your pre-workout routine
Vitamins
B vitamins that play a role in normal energy metabolism, to complement an active lifestyle and a balanced diet.*
- Vitamin B6 · 1.7 mg (100% DV)
- Vitamin B12 · 2.4 mcg (100% DV)
- Niacin · 4 mg (25% DV)
Peptides
Anserine & carnosine — imidazole dipeptides naturally found in chicken breast — included to support your active routine.*
- Dipeptides of β-alanine + histidine
- From chicken breast extract
- Studied in exercise settings
Supplement Facts
What's inside, exactly
Same formula in every piece of gum and every pellet. Here's the exact amount per serving.
Supplement Facts
Serving Size: 1 piece (gum)
Servings per pack: 12
Servings per pack: 12
| Amount Per Serving | % Daily Value | |
|---|---|---|
| Niacin(as niacinamide) | 4 mg | 25% |
| Vitamin B6(as pyridoxine HCl) | 1.7 mg | 100% |
| Vitamin B12(as methylcobalamin) | 2.4 mcg | 100% |
| Caffeine(natural, from green coffee bean) | 50 mg | † |
| Imidazole Dipeptides(anserine & carnosine, from chicken breast extract) | 100 mg | † |
† Daily Value not established.
Other ingredients: Gum base, xylitol, sorbitol, mannitol, natural peppermint & spearmint flavors, menthol, glycerin, gum arabic, magnesium stearate, steviol glycosides.
Contains: chicken-derived ingredient (not vegetarian). 50 mg caffeine per piece.
Proposed formula · final to be confirmed with manufacturerSupplement Facts
Serving Size: 1 pellet
Servings per tin: 12
Servings per tin: 12
| Amount Per Serving | % Daily Value | |
|---|---|---|
| Niacin(as niacinamide) | 4 mg | 25% |
| Vitamin B6(as pyridoxine HCl) | 1.7 mg | 100% |
| Vitamin B12(as methylcobalamin) | 2.4 mcg | 100% |
| Caffeine(natural, from green coffee bean) | 50 mg | † |
| Imidazole Dipeptides(anserine & carnosine, from chicken breast extract) | 100 mg | † |
† Daily Value not established.
Other ingredients: Sorbitol, xylitol, natural peppermint & spearmint flavors, menthol, magnesium stearate, silicon dioxide, steviol glycosides.
Contains: chicken-derived ingredient (not vegetarian). 50 mg caffeine per pellet.
Proposed formula · final to be confirmed with manufacturerDialed-in, not overloaded
Each piece carries a moderate caffeine dose, B vitamins at or below 100% of the Daily Value, and a dipeptide blend sized to fit a 1–3 g piece.
Caffeine · 50 mg
About half a cup of coffee, the same range as popular US energy gums. One piece for a lift, two for a bigger boost.
≈ ½ cup of coffee per piece≈ 6 cups per 12-piece pack
Based on ~95 mg caffeine per 8 oz cup of brewed coffee; actual coffee varies widely (FDA lists 113–247 mg per 12 oz). 12 × 50 mg = 600 mg per pack.
B6 · B12 · Niacin
B vitamins that play a role in normal energy metabolism.* Even at the daily max, intake stays well under the Tolerable Upper Intake Levels.
Anserine & Carnosine · 100 mg
Imidazole dipeptides naturally found in chicken breast, included to support your active routine.*
⚡ 50 mg caffeine per piece
Do not exceed 6 pieces per day (300 mg caffeine), counting gum and pellets together. Stay at or under 400 mg of caffeine a day from all sources. Not for children, or for people who are pregnant, nursing or sensitive to caffeine.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Choose Your Format
Chew it or pop it
Same caffeine • vitamins • peptides vital support, two ways to get it. Pick the gum, the pellets — or keep both on hand.
Wow Power Gum
Crisp pillow gum for long, steady chewing sessions — at the gym, the desk or on the road.
- FormatPillow gum
- Pieces / pack12 pcs
- Caffeine / piece50 mg
- Peptides / piece100 mg
- Max / day6 pieces
- Mint flavorArctic Volt Mint
- Price$8.99 · 12 pieces
- Per piece≈ $0.75
$8.99· 12 pieces≈ 6 cups of coffee per pack≈ ½ cup per piece
Wow Power Pellets
Super minty, breath-mint-style pellets. No chewing needed — just pop one for fresh breath and vital support on the go.
- FormatMint pellets
- Pellets / tin12 pcs
- Caffeine / pellet50 mg
- Peptides / pellet100 mg
- Max / day6 pellets
- Mint flavorArctic Volt Mint
- Price$8.99 · 12 pellets
- Per pellet≈ $0.75
$8.99· 12 pellets≈ 6 cups of coffee per tin≈ ½ cup per pellet
Same formula in both: 50 mg caffeine, B6, B12, niacin and 100 mg anserine & carnosine per piece (proposed, final to be confirmed with manufacturer). Wow Power Gum & Pellets launch in super minty Arctic Volt Mint.
☕ Based on ~95 mg caffeine per 8 oz cup of brewed coffee; actual coffee varies widely (FDA lists 113–247 mg per 12 oz). 12 × 50 mg = 600 mg per pack.
The Pack
Power that fits in your pocket
Sleek, gym-bag-ready packaging with a neon edge. Grab a box for the desk, the car and the locker.
Pieces / pack12 pcs
FormatPillow gum
Core actives3-in-1
Sugar[TBD]
$8.99· 12 pieces (≈ $0.75 / piece)≈ 6 cups of coffee per pack
≈ ½ cup of coffee per piece
☕ Based on ~95 mg caffeine per 8 oz cup of brewed coffee; actual coffee varies widely (FDA lists 113–247 mg per 12 oz). 12 × 50 mg = 600 mg per pack.
How It Works
Pop. Chew. Wow.
No shaker, no mixing, no waiting in line. Three steps between you and your next level.
Pop a piece
Grab one piece from your pack. Follow the serving guidance on the label.
Chew it in
Chew for [X–X] minutes to release the flavor and functional blend.
Unlock your Wow
Get back to the lift, the meeting or the road — charged up and locked in.
When to chew
Pre-Workout
Before training to help support energy for the session.
Deep Work
Before a focus block, study session or big presentation.
On the Go
Commutes, road trips and long shifts — no can required.
Afternoon Reset
Beat the mid-day dip. Mind your total daily caffeine.
Flavors · Coming Soon
Pick your charge
A first look at the lineup we're dialing in. Names and flavors are working concepts.
Arctic Volt Mint
Super minty, icy peppermint with an electric finish. In gum & pellets.
Lime Surge
Zesty neon lime, sharp and bright.
Solar Citrus
Golden orange-lemon, sunshine in a chew.
Berry Overdrive
Wild berry blast with a cool kick.
Flavor names are placeholders and subject to change.
Early Buzz
The Wow is spreading
Sample reviews shown for layout only Placeholder
>10,000+Waitlist goal
>3Functional pillars
>4Flavors in development
>1Pocket-size pack
★★★★★
“My new pre-lift ritual. Tastes clean, fits in my pocket, and the pack looks unreal on the bench.”
★★★★★
“I keep a pack in my laptop bag for long afternoons. Way easier than another coffee run.”
★★★★★
“Long shifts, early drives — this is my go-to. The branding alone gets people asking what it is.”
FAQ
Questions? Charged answers.
Wow Power is a functional chewing gum and breath-mint-style pellet line that combines caffeine, vitamins and peptides in one convenient piece — Vital Support in Every Chew.
Each piece of gum and each pellet contains 50 mg of caffeine (about half a cup of coffee). Do not exceed 6 pieces per day (300 mg), counting gum and pellets together. FDA cites 400 mg a day as an amount not generally associated with negative effects for most healthy adults, so count coffee, tea and energy drinks too.
Peptides are short chains of amino acids, the building blocks of protein. Wow Power uses 100 mg per piece of anserine and carnosine — imidazole dipeptides (β-alanine + histidine) naturally found in chicken breast, sourced from chicken breast extract — to support your active routine.* Because it is chicken-derived, Wow Power is not vegetarian.
Chew 1 piece as needed, up to 2 at a time. Do not exceed 6 pieces per day (gum and pellets combined), which keeps caffeine at 300 mg and B vitamins well under their upper limits. If you have questions about caffeine or supplements, talk to your healthcare provider.
Wow Power is not intended for children, or for people who are pregnant or nursing, sensitive to caffeine, or have a medical condition or take medication, unless approved by a healthcare professional.
Wow Power Pellets are super minty, breath-mint-style pellets with the same caffeine, vitamins and peptides vital support story as our gum — no chewing required. Launching in Arctic Volt Mint. Each pellet has the same formula as the gum: 50 mg caffeine, vitamins B6, B12 and niacin, and 100 mg anserine & carnosine. 12 pellets per tin, $8.99. Max 6 per day, gum and pellets combined.
We're gearing up for launch. Join the waitlist below and you'll be the first to know when Wow Power drops — plus early-access perks.
Early Access
Be first to feel the Wow
Join the waitlist for launch news on Wow Power Gum & Pellets, flavor drops and early-bird pricing.
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We'll ping the moment Wow Power goes live.